I’ve been writing a lot lately on Facebook, sharing the results of a recent study conducted by ConsumerLab looking at the behavior of Swedish teenagers. In the next installment of my Facebook posts, I explain how the platform is just as important to social life today as the village square was in the past.
Mikael is Senior Lead Designer at Ericsson UX Lab and an Ericsson Evangelist. He was previously Director at the Networked Society Lab. His specialty is in understanding how consumer behavior, emerging technologies and new industry logics are shaping the future society and in the intersection of these areas build great user experiences. Mikael believes that with the ongoing digital transformation we have a great opportunity to shape a better world. Mikael joined Ericsson in 1998 and is based in Stockholm. You can engage with him on Twitter at: @mikaeleb or at LinkedIn.