Mikael Eriksson Björling

Things that matters! About digital transformation, design, creativity and lifestyle in the Networked Society



Mobile phone interface design from year 2000-2001


These design sketches are from about year 2000. Mobile phone screens still had black and green screens and this is seven years before the first Apple iPhone was launched. I still have my R380 in a box together with most other phones I have used.

I did these screen designs in a project where we wanted to update the Ericsson R380 phone interface to improve the user experience. This was one of the most advanced phones on the market, combining a mobile phone and a personal assistant.

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default screen portrait and landscape mode

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Contact screen portrait and landscape mode

Users could still not install their own applications on mobile phones. 2001 we wanted to add a navigation software called Personal Navigation Tool for which I designed the interaction design and the screen design. Below you can see the flow chart of the interaction design and some of the final screen designs for the navigation application.





The value of the right information in the fight against Ebola

For those of us who have a smartphone and have access to the internet 24/7, with all the information that is out there and all the possibilities that it gives us, we tend to take the benefits for granted after a while.

We have to remember that the majority of the 6.7 billion mobile subscriptions around the globe – around 4.5 billion – are still for basic phones, with 1.9 billion for smartphones and 300 million for mobile PCs, tablets and mobile routers.

At the end of 2012, the smartphone penetration in Sub-Saharan Africa was 4 percent. And in 2013 only about 20 percent of the population in the same region was covered by WCDMA/HSPA and 65 percent by GSM/EDGE.

In West African countries like Guinea, Liberia and Sierra Leone – which have suffered widespread transmission of the Ebola virus – the unique mobile subscriber penetration was 35 percent in Guinea and about 30 percent in Liberia and Sierra Leone in 2013. Continue read at the Networked Society blog.

Are we shaping smartphones or are they shaping us?

In my last post, I wrote about two-way flexibility – about people trying to understand the new norms and rules in the changing landscape of work and leisure. In this post, I want to continue that discussion further and look into what issues arise as the private and personal spheres merge.

In his book from 1963, ‘Understanding Media’, Marshall McLuhan wrote the following: “For the message of any medium or technology is the change of scale or pace or pattern that it introduces into human affair”. He continues, “The medium is the message, because it is the medium that shape and control the scale and form of human associations and action.” 

What is the message from a smartphone and what pattern does it introduce into human affairs? That is the content of this blog post. Continue to the Networked Society Blog.

Cloud content extends device life

You might love your devices, your smartphone, tablet, TV or laptop. But it’s no longer the love to the device itself that is that strongest love. As the services we are using become networked, the cloud becomes our love.

Services used to be implemented locally in the mobile phone and phones used to contain a fixed, limited, number of services and functions. The main driver to purchase a new mobile phone used to be that the new model contained a couple of new functions, such as the possibility to send images or play a game. Often the design was dramatically changed between models. The size of the screen, the size of the device, the form factor, i.e. if it was a “bar”, “slider”, “flip” or “swivel” phone. Also the input method differed between models. Most common was the 12-key keypad, but some high-end phones used qwerty keyboard or a stylus pen.

New devices are always attractive, especially in certain customer segments. But for many of us the device we love and utilize every day has become just a screen; that blank surface we touch to start services, to download applications, to update an app or the OS. With a simple touch on the screen we enter the cloud and a world of services. And that is what we love. Read the rest of the post at the Networked Society blog

Kossornas Planet

Ratta in P4 i morgon!

I veckan som gick var Sveriges Radio och intervjuade mig på jobbet om hur vi använder mobilen och våra tankar kring att byta telefon. Programmet Kossornas Planet sänds i morgon lördag 4/2 i P4 kl. 12.03. Men om du inte kan hålla dig så finns intervjun att lyssna på redan idag här >>>


Children in the smartphone revolution

We all have seen it happen in just a few years. Our phones – used only for phone calls and text messages – have become smartphones. We now use these Swiss army-like devices for many purposes, including entertainment, applications and internet services.

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Exploring the galaxy with augmented reality

There has been a lot of talk about augmented reality in the last few years and we now see that AR apps are hitting the market. I believe augmented reality will impact the way we interact with the physical world, how we get information about the world and how we learn.

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RIP paper map, it was good knowing you

A few nights ago, I was on my way to a restaurant in Barcelona. I was using a map application on my smartphone to find my way. I walked with my phone in my hand watching the little dot tracking my movements on the map, guiding me in the right direction. Suddenly I was standing waiting…

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