10 Year ago, we (Fredrik Öhrfelt, Mikael E Björling, Erik Kruse) submitted a paper "Converging Technology - Diverging Families" to ESOMAR. The paper was nominated to the ESOMAR award ”best research paper of the year”. The research we did 2006 was about technology usage in middleclass families in US, Sweden, and Spain. Well, is an... Continue Reading →
When it comes to smartphones, we’re all different
It’s no longer just the early adopters who are driving the growth of smartphone and mobile internet usage. Now we’re all doing it! More and more people around the world have smartphones and we are expanding the way we use them – from keeping track of our health to being on top of our social... Continue Reading →
Unga vill ha ett privatliv på jobbet
Intervju med mig i Computer Sweden om ” Unga vill ha ett privatliv på jobbet” http://computersweden.idg.se/2.2683/1.506450/unga-vill-ha-ett-privatliv-pa-jobbet
ATEA Boot Camp 2013
24 maj var jag och talade på ATEA Boot Camp i Tylösand. Kul och inspirerande! Här är en intervju med mig på plats i ATEA:s studio. Mikael Eriksson Björling, expert consumer behavior, Ericsson from Atea Sverige on Vimeo.
Föreläsning på ATEA Boot Camp
I slutet på maj kommer jag föreläsa på temat "Nätverksamhället – om uppkopplade individer och en förändrad värld" Vilka är trenderna som formar det framväxande nätverkssamhället? Hur kommer företag och organisationer påverkas? Vilka möjligheter erbjuder det nya nätverkssamhället?
Cloud content extends device life
You might love your devices, your smartphone, tablet, TV or laptop. But it’s no longer the love to the device itself that is that strongest love. As the services we are using become networked, the cloud becomes our love. Services used to be implemented locally in the mobile phone and phones used to contain a... Continue Reading →
Is bigger always better? Evolving TV and video-consumption habits
The way we watch TV is evolving continuously. About 10 years ago, it was all about the size of your TV screen at home. While the bigger the better still applies in the living room, in the past two or three years, mobile broadband and the cloud have enabled TV content to be viewed on... Continue Reading →
Socializing leads to satisfaction
In my previous post, I wrote that commuting is the biggest source of stress and frustration for people living in cities, according to a new Ericsson ConsumerLab report, City Life. So what makes city residents feel at ease? Social networking. Those who live in the city spend a large chunk of their time socializing. On average, a... Continue Reading →
How much commotion does your commute cause?
I consider myself lucky. It takes me 15 minutes to drive to my work: Ericsson’s headquarters in Stockholm. It takes me 25 minutes if I ride my bicycle, 40 minutes if I run, and 45 minutes if I take public transport. Depending on the method of transport I choose, the maximum I have to travel... Continue Reading →